WeSing
Market: China
Overview
WeSing is a karaoke and singing app developed by Tencent, offering users a massive catalog of licensed tracks with synchronized lyrics. It allows people to sing solo, duet with friends, or collaborate with other users worldwide, and includes recording, audio effects, and video performance features.
Market / Platform Focus
WeSing has a strong presence in Asia, particularly in markets such as China, Southeast Asia, and India, while also reaching international audiences. The platform blends music entertainment with social networking, enabling users to share their performances, follow others, and participate in challenges.
Yes — LabelGrid delivers your releases to WeSing. Distribution is included on every distribution plan, for record labels, distributors, and independent artists alike.
WESING AT A GLANCE
- Typical go-live: verify per DSP — WeSing reaches the market through a sub-distribution partner where applicable, so timing is confirmed at delivery rather than fixed.
- Platform: WeSing is a Tencent Music Entertainment karaoke and social-singing app — your recording is made available for singing and social use, not a conventional streaming store.
- Audio & delivery format: verify current WeSing support — no public delivery spec is published, so requirements are confirmed at submission.
- Identifiers: ISRC per track and a 12-digit UPC, as standard across all outlets.
- Routing: delivery via a sub-distribution partner where applicable, handled by LabelGrid.
- Royalties: tracked in LabelGrid’s royalty accounting with automated splits.
LABELGRID
LabelGrid Integration
LabelGrid delivers your music to WeSing’s licensed catalog, ensuring tracks are properly formatted for karaoke use with accurate metadata and rights clearance. This allows your music to be used in solo performances, duets, and other interactive formats on the platform.
Getting Started
To release music on WeSing via LabelGrid, prepare your audio, artwork, and metadata according to our specifications, select WeSing as a distribution partner when scheduling your release, and we’ll handle ingestion, verification, and rights setup.
LabelGrid provides the tools you need beyond distribution: catalog management for your metadata and releases, royalty accounting with automated artist statements, and promotion tools including smart links and pre-saves.
WeSing delivery specifications
| Spec | Detail |
|---|---|
| Audio formats accepted | Verify current WeSing support |
| Lossless / Hi-Res support | Verify current WeSing support |
| Spatial audio / Dolby Atmos | Verify current WeSing support |
| Artwork requirements | Verify current WeSing support |
| Metadata required | ISRC per track and a 12-digit UPC, as standard across all outlets; additional WeSing-specific fields — verify current support |
| Platform type | Karaoke and social-singing app (Tencent Music Entertainment) — your recording is made available for singing and social use, not a conventional streaming store |
| Monetization model | Verify current WeSing support; royalties tracked in LabelGrid accounting with automated splits |
| Typical go-live after submission | Verify per DSP — confirmed at delivery, as WeSing routes through a sub-distribution partner where applicable |
| Delivery method | Delivery via a sub-distribution partner where applicable, handled by LabelGrid |
Requirements can change — confirm current details with WeSing.
How long until my release is live on WeSing?
Go-live timing for WeSing is confirmed per DSP at delivery rather than fixed in advance. WeSing is a Tencent Music Entertainment karaoke and social-singing app, and delivery to the market reaches it through a sub-distribution partner where applicable, so LabelGrid confirms timing at submission. Planning a specific release date? Submit well ahead and check the status of your delivery in your LabelGrid dashboard.
Related: music distribution · royalty accounting · automated royalty splits · pricing · compare distributors · LabelGrid for labels · WeSing help article
WHY WESING
Artist Benefits
Distributing to WeSing helps artists gain exposure through audience participation, as users engage with and share their own performances of your songs. This interactive format can boost both reach and listener connection.
Key Features
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Licensed karaoke platform with synced lyrics
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Solo, duet, and collaborative singing options
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Global reach with strong presence in Asian markets
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Social features for sharing and engagement
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Audio effects and video performance tools
DEEP DIVE
What You Should Know About WeSing
Global Karaoke Platform
WeSing is Tencent's dedicated karaoke app with hundreds of millions of users worldwide. Unlike general streaming platforms, WeSing is purpose-built for singing — with voice effects, scoring, duets, competitions, and social sharing features.
Revenue from Karaoke
You earn royalties every time users sing your songs on WeSing. Songs with strong melodies, clear vocal lines, and singable lyrics generate the most karaoke sessions and therefore the most revenue.
Tips for Success
- Pop ballads, anthems, and songs with memorable choruses perform best
- WeSing reaches audiences in Asia and beyond — it's not China-only
- Your music earns every time someone sings it — karaoke-friendly tracks generate passive income
RESOURCES
WeSing Resources
Official tools, portals, and documentation for Spotify.
COMMON QUESTIONS
Frequently Asked Questions
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