Music Distribution API & White-Label Platform

A white-label music distribution platform lets companies run music distribution under their own brand on top of existing delivery infrastructure. LabelGrid provides the REST API, DSP delivery network, royalty processing, and catalog system. You provide the brand and the customers.

The distribution engine is ready to run: catalog management, release scheduling, DSP delivery and royalty accounting. Analytics and webhooks come with it. Launch your own distribution service or wire LabelGrid into the tools you already use. Documentation is public, so you can read every endpoint before you sign up. Rather not build at all? Imprint is the no-code way in.

A dark developer code panel with a POST request sits beside a light white-label browser portal in your own brand colors, the two joined by a thick gradient engine ribbon — one engine, two ways in: build it with the API or launch it

WHITE-LABEL MUSIC DISTRIBUTION

What is white-label music distribution?

White-label music distribution is the model where a distributor, label, or software company sends music to streaming platforms under its own brand while a third party runs the underlying delivery and royalty pipeline. The reseller owns the customer relationship, the pricing, and the interface. The infrastructure provider connects to the DSPs, formats the DDEX, ingests the catalog and runs the accounting.

LabelGrid is that infrastructure provider, with two ways in. Launch the ready-made Imprint on your own domain, or build your interface against our public REST API. Either way your artists and labels see your brand from sign-up through payout. You decide what the product looks like and what it costs. We move the music and the money.

ONE ENGINE, TWO WAYS IN

Build It or Launch It

Launch: Imprint

A ready-made branded platform on your own domain. Your logo, your exact colors, your plans and prices, with billing through your Stripe account. No code needed.

Build: Engine

The same engine as raw material for your own product. REST endpoints for releases and delivery, plus analytics and royalty data, with a sandbox and public docs. Your developers, your interface, your rules.

REST API

How does the LabelGrid API work?

The LabelGrid API is a REST API that speaks JSON over HTTPS. Every endpoint lives under https://api.labelgrid.com/api/public. You authenticate with an API token, passed as a bearer token in the Authorization header, so there is no OAuth dance and no SDK lock-in. Any HTTP client works.

The endpoints cover the full distribution lifecycle: build catalog metadata, upload audio and artwork, validate a release against DSP rules, submit it for delivery, and read the analytics and royalty data that come back. Reference endpoints return the genres, languages, territories, contributor roles and outlets you need to populate metadata correctly. The analytics endpoints return per-track, per-platform and per-territory streaming and engagement series: plays, listeners, saves, playlist placements, geography and demographics. It all filters by ISRC, UPC, release or artist, with a machine-readable availability matrix and per-section freshness dates so you always know what each store reported. The statement endpoints return itemized royalty statements broken down by platform, release and track, plus transactions and splits, as JSON you can pull on any schedule and load straight into your own reporting or accounting stack.

Partners on the API can also connect an AI assistant to their account through the official LabelGrid MCP server — an open-source Model Context Protocol connector that drives the same API in natural language, with layered, fail-closed permissions. Explore the MCP server.

GET  /api/public/releases
POST /api/public/releases
POST /api/public/releases//validate
POST /api/public/releases//distribute
GET  /api/public/analytics
GET  /api/public/statements

A REST call and JSON response with bearer-token auth, plus endpoints for the full distribution lifecycle

INTEGRATION WALKTHROUGH

From sandbox to your first delivery — start building the same day

  1. Get a sandbox account. API plans include a sandbox environment so you can build against real endpoints without touching live deliveries or real money.
  2. Authenticate. Generate an API token and send it as a bearer token in the Authorization header on every request. A call to /api/public/me confirms you are connected.
  3. Build the catalog. Create a label and an artist, then a release, then tracks. Upload audio and artwork to the release and track file endpoints. Reference endpoints supply valid genres, languages, contributor roles and territories so your metadata passes validation.
  4. Validate and distribute. Call the validate endpoint to check a release against DSP rules, fix anything it flags, then submit it for delivery. ISRC and UPC values are validated as part of the release flow.
  5. Listen for events. Register a webhook to receive review-status changes and delivery updates as they happen, instead of polling. Each event arrives as a signed JSON payload.
  6. Pull the data back. Read streaming and engagement analytics, royalty statements, and transactions through the API to power your own dashboards and payouts.
A five-step rail from getting a token to a first live delivery: build, validate, submit, delivered
Signed webhook events radiating in real time to your app as delivery and review status change

REAL-TIME EVENTS

Webhook Notifications

Register webhook endpoints and LabelGrid pushes events to you as they happen, review-status changes and delivery updates among them, so your platform reacts in real time instead of polling for state. Each event arrives as a JSON payload with the full context your systems need to act on it.

Manage webhooks through the API itself: create and update endpoints, choose which event types each one receives, send test hooks, inspect delivery logs, and rotate the signing secret. Payloads are signed, so you can verify they came from LabelGrid before trusting them.

Read the docs before you commit

Public documentation, a sandbox environment and token auth. See the full developer hub.

YOUR BRAND, OUR ENGINE

What can you build on LabelGrid?

Run a fully branded distribution service on LabelGrid infrastructure. The operational heavy lifting works from day one: DSP delivery to all major platforms, royalty processing, and catalog management. Your artists and labels see your brand, not ours. You handle onboarding and billing, and answer the support tickets.

The API is the only thing you need to integrate. Build a distribution front end for a label group, add distribution as a feature inside an existing music SaaS product, run a catalog-migration pipeline, or sync royalty data into your own accounting tools. Custom logo, email templates, royalty-statement branding, and a support portal all sit under your domain.

Imprint, the LabelGrid white-label portal, is a ready-made hosted portal with your own domain, your logo and your colour scheme, available on the waiting list. Building on the API is available now and gives full branding: your artists and labels see your brand, and you set your own plans and prices. Contact sales to talk through either path, or start in the developer hub.

Launch a branded platform on your own domain in your colors, or build against the same REST engine
One delivery bar split between your 100%-retention direct deals and the LabelGrid network

SELL ON BEHALF OF

SOBO & Direct Deals

Distributors with their own DSP contracts can use LabelGrid as delivery infrastructure while keeping their direct deals. SOBO (Sell on Behalf Of) lets you deliver through your own agreements with 100% royalty retention on those direct-deal deliveries.

Run a hybrid model: your direct deals where you have them, LabelGrid’s DSP network for everything else. Manage every delivery from one place regardless of which path it takes.

You keep 100% of royalties on your direct deals. For platforms where you don’t have an agreement, use LabelGrid’s standard DSP network and pay only the standard 5% distribution fee.

INDUSTRY-STANDARD METADATA

DDEX Delivery & Import

LabelGrid generates and ingests fully compliant DDEX ERN feeds across versions 3.8.2, 4.3.0, 4.3.1 and 4.3.2, with full support for NewReleaseMessage and PurgeReleaseMessage. Territory-specific release dates, deal terms, and rights holders are preserved exactly as submitted.

Migrating from another distributor? DDEX import lets you bring an existing catalog into LabelGrid without rebuilding metadata by hand. Validation runs automatically on import and reports exactly what needs attention, and our team maps edge cases with you when your feed calls for it. See the DDEX import guide for what we accept and how validation works.

Explore DDEX Delivery →

A DDEX feed document supporting ERN 3.8.2 to 4.3.2, with catalog import mapping and validation
A wall of separate label portals, each with its own branding, managed from one account

MULTI-LABEL MANAGEMENT

One Account, Multiple Label Portals

Manage multiple labels and imprints from a single account. Each label portal gets its own branding, catalog, user access, and royalty reporting, completely separate from your other labels.

Distributors managing a roster of labels, or labels running multiple imprints, can scale from a handful of portals to a hundred as the business grows. Add labels through the API or the dashboard without contacting support.

Every portal operates independently, with separate artist rosters, release pipelines, royalty statements, and user permissions. Your sub-labels never see each other’s data. Consolidated reporting at the parent level gives you a complete view across all labels.

PROTECT YOUR CATALOG

Addons That Keep Your Catalog Clean

Preflight QC

Automated pre-delivery quality control for API and portal customers. It checks the audio and metadata, the credits and rights work, AI declarations and artwork before a release ships. Available as an addon for API and white-label plans, priced by your monthly release volume. It runs on every release with no per-release fee. Tell us your volume and we scope it.

Stream Radar

Artificial-streaming early warning across your catalog. Monitors your whole catalog continuously and flags the tracks and releases showing patterns consistent with artificial streaming, so you can act before fees or takedowns arrive.

Engine API Pricing

Plug LabelGrid straight into your stack with Engine, our developer API: the easiest way to automate music delivery, royalty reporting and multi-label accounting through a single, white-label endpoint. Every price is published right here. There is no sales-call gate to find out what LabelGrid costs, and the complete API documentation is public to read before you commit. Tell us which tier you want and we set the account up, sandbox included.

LabelGrid Starter API plan
Starter API

$139 /month

Billed Yearly except Overages

Fast on-ramp for a first catalogue and in-house dashboards.

  • 95% royalties on LabelGrid’s DSP network, 100% on your own direct deals

  • 3,000 tracks included

  • 5 label portals included

  • Add label portals in packs of 5 for $28, from the API or the dashboard, no support ticket

  • Up to $35k monthly royalties processed, the volume this tier is sized for, not a limit on what you can earn

  • Guaranteed first response within 2 business days

  • Official MCP server — AI assistant access

LabelGrid Growth API plan
Growth API

$389 /month

Billed Yearly except Overages

Adds horsepower, higher catalog size and 25 label seats for serious automation.

  • 95% royalties on LabelGrid’s DSP network, 100% on your own direct deals

  • 10,000 tracks included

  • 25 label portals included

  • Additional +10 labels: $90

  • Up to $115k monthly royalties processed, the volume this tier is sized for, not a limit on what you can earn

  • Guaranteed first response within 2 business days

  • Official MCP server — AI assistant access

LabelGrid Scale API plan
Scale API

$879 /month

Billed Yearly except Overages

Designed for large catalogs, with a dedicated manager.

  • 95% royalties on LabelGrid’s DSP network, 100% on your own direct deals

  • 25,000 tracks included

  • 100 label portals included

  • Additional +25 labels: $170

  • Up to $350k monthly royalties processed, the volume this tier is sized for, not a limit on what you can earn

  • Dedicated TAM / 2-business-day SLA

  • Official MCP server — AI assistant access

LabelGrid Custom API plan
Custom API ENTERPRISE

Starts at $2149 /month

Billed Yearly except Overages

Unlimited capacity, custom SLAs and full white-label controls.

  • 95% royalties on LabelGrid’s DSP network, 100% on your own direct deals

  • Track capacity sized to your catalog

  • Unlimited Record Labels

  • Custom/Unlimited monthly royalties

  • Dedicated TAM / Custom SLA

  • Official MCP server — AI assistant access

DEVELOPER EXPERIENCE

Public docs, no demo wall

You can read the complete API documentation at api.labelgrid.com/docs/api right now, with no login, no sales call and no demo wall. Evaluate the full endpoint catalog before you commit to a plan, then sign up and start building the same day.

The help center adds practical guides on top of the reference, including an API overview and DDEX import.

When the documentation runs out, a person answers. Support on every API plan is human, and first response comes within 2 business days.

✓  Public, self-service documentation
✓  Sandbox environment on every API plan
✓  Bearer token authentication
✓  Webhooks with test hooks and delivery logs
✓  JSON over standard REST; any HTTP client works

A developer console: sandbox on, bearer token, go live — real endpoints with no demo wall

Talk to Our API Team

Custom integrations. Dedicated onboarding. Enterprise SLAs.

PLATFORM CAPABILITIES

Why Distributors Choose Our API

Sandbox Environment

Build and test your integration against real endpoints in a sandbox before going live. Included on every API plan.

Bearer Token Auth

Generate an API token from your dashboard and send it as a bearer token. No OAuth flow to wire up, no SDK required.

Webhook Events

Real-time review-status and delivery notifications. Signed payloads, test hooks, and delivery logs built in.

DDEX ERN 3.8.2–4.3.2

Compliant DDEX feed generation for delivery, plus DDEX import to migrate an existing catalog during onboarding.

SOBO & Direct Deals

Deliver through your own DSP contracts and keep 100% of royalties on direct deals. Hybrid model supported.

Spotify Preferred

LabelGrid is a Spotify Preferred distributor and a Merlin member.

Built for Scale

Infrastructure built for distributors at every volume: catalog data hosted on EU and US infrastructure, encrypted at rest, role-based access, and nightly backups a catalog can be restored from: recordings together with the royalty record attached to them.

Spotify

Preferred

DDEX

ERN 3.8.2–4.3.2

100%

Royalty Retention

Merlin

Network Member

COMMON QUESTIONS

Frequently Asked Questions

A white-label music distribution platform lets a company run music distribution under its own brand on top of someone else’s delivery infrastructure. LabelGrid provides the REST API, DSP delivery network, royalty processing, and catalog system. You provide the brand and the customers. Bring your own interface through the API, or run the ready-made Imprint on your domain. Your artists and labels see your name, not ours.
LabelGrid offers a REST API that speaks JSON over HTTPS under https://api.labelgrid.com/api/public. It lets you build your own portals and apps, or whole distribution workflows, on top of LabelGrid infrastructure. Create releases, upload audio and artwork, validate a release and distribute it, register webhooks, and read analytics and royalty data. Documentation is public at api.labelgrid.com/docs/api, and every API plan includes a sandbox account to develop against.
You generate an API token from your dashboard and send it as a bearer token in the Authorization header on every request. There is no OAuth flow to implement and no SDK requirement, so any HTTP client works. A call to /api/public/me confirms your token is connected.
Yes. Every API plan includes a sandbox environment so you can build and test against real endpoints without touching live deliveries or real money. Before you subscribe, you can also read the full public API documentation to evaluate every endpoint.
Yes. LabelGrid supports DDEX ERN 3.8.2, 4.3.0, 4.3.1, and 4.3.2 for DSP delivery, with full NewReleaseMessage and PurgeReleaseMessage support. If you are migrating from another distributor, DDEX import lets you bring an existing catalog into LabelGrid. See the DDEX import guide for details.
API access requires an API plan. LabelGrid offers four tiers: Starter API ($139/mo), Growth API ($389/mo), Scale API ($879/mo) and Custom API ($2,149+/mo). Each has different track limits and label portals, billed yearly, and first response is within 2 business days on every tier. All API plans include 95% royalty retention on LabelGrid’s DSP deals and 100% on your own direct deals. See the pricing page for full details.
Support is human on every tier, with no chatbots in the queue. First response is within 2 business days. Our average response time is under 2 hours during business hours, and that is an average rather than a per-ticket guarantee. We answer on business days during working hours, so we do not run a 24/7 desk. Scale API and Custom API also include a dedicated account manager.
LabelGrid delivers to all major digital service providers including Spotify, Apple Music, Amazon Music, Deezer, Tidal, YouTube Music, TikTok, and Instagram, and to regional platforms on every continent: Anghami, JioSaavn, Boomplay, KKBOX, AWA, FLO, JOOX, NetEase and more. Every store and service we reach is published on our Supported Platforms page. As a Spotify Preferred distributor and a Merlin member, LabelGrid offers priority delivery and editorial pitching tools. The same DSP network is available to all API plan customers.
Each API plan includes multiple label portals, 5 on Starter, 25 on Growth, 100 on Scale, and more on Custom. Each label gets its own branding, catalog, user access, and royalty reporting, completely separate from your other labels. Additional label packs can be added to any plan.
Yes, two ways. The Imprint is a hosted branded platform you configure rather than build; join the waiting list and we onboard resellers in order, with hands-on setup help for every new portal. Imprint is live today: your domain, your logo, your colors and fonts, your plans and prices, billed through your own Stripe account, all configured from an admin dashboard, and nobody has to build the interface. Or build your own interface on Engine, our distribution API, with public docs and a sandbox on every API plan. Contact sales to talk through either path.
Yes. Imprint is live and onboarding resellers today through the waiting list. We onboard in order, with hands-on setup help for every new portal. You point your own web domain at it, pick your colors with a color picker, choose any Google Font or upload your own, name the product whatever you want, and build your own subscription plans and prices. Customer billing runs on your own Stripe account, so the money goes straight to you. Everything is configured from an admin dashboard; nobody builds an interface, and your customers never see LabelGrid.
The analytics endpoints return per-track, per-platform and per-territory series for streaming and engagement, covering plays, listeners, saves, playlist placements, geography and demographics, filterable by ISRC, UPC, release or artist, with a machine-readable availability matrix and per-section freshness dates so you know exactly what each store reported and when. The statement endpoints return itemized royalty statements broken down by platform, release and track, plus transactions and splits. It all comes back as JSON you can pull on any schedule, and the same data is available through the open-source LabelGrid MCP server for AI assistants.
Read first: the full API documentation is public at api.labelgrid.com/docs/api, with no login and no demo wall, and every price is published on the pricing page. When you know which tier you want, tell us and we set the account up. Every API plan includes a sandbox environment, so you build and test against real endpoints before anything touches live deliveries or real money.
Preflight QC is an addon for API and white-label plans, priced by your monthly release volume. It runs automatically on every release, so there is no per-release fee. Tell us roughly how many releases you push a month and we scope it. It checks audio quality, flags duplicates and known recordings, runs metadata and formatting against store style guides, verifies credits, rights work and licences, and reads AI and content declarations, artist profiles and artwork, all before review and before delivery.

Start Building Today

See published pricing and the API docs, or talk to our team.