FUGA Alternative: Infrastructure You Can Price First
Short answer: FUGA is the closest company in this set to what LabelGrid builds, and theirs is the wider business. Alongside digital distribution their own pages carry physical distribution, marketing services and neighbouring rights collection, with Downtown Music’s four divisions behind them. LabelGrid sells three distribution products on one backend. So the difference a buyer feels first is how an account is shaped once you are inside. Every FUGA value in the table below comes from one of their own published pages.
How do you get to the API?
FUGA’s Catalog & Distribution API is real and carefully documented, with OAuth client credentials, self-service creation, immediate revocation and four categories of signed webhook, and the route to it is a conversation: the credentials tab appears only when “API access is enabled on your account”, their webhooks guide directs a client to “your business development representative, or through [email protected]”, and webhooks are activated “when your agreement with FUGA includes the use of webhooks”. Their 27 distinct captured pages, read on 23 September 2026, carry no price, no currency amount and no percentage of any kind, and their own sentence is to “contact your FUGA representative”, where every LabelGrid distribution plan and API tier price is on the pricing page and the credential gate is the plan itself. On the product closest to theirs we quote too: Imprint is scoped at onboarding, custom-deal numbers are not published, and the sandbox opens once an API plan is active rather than before you buy.
ROW BY ROW
Each row from a published page
Every FUGA value below is taken from one of their own published pages, linked beneath the table with the date we read them. Where their published material does not state something, the row is left out rather than guessed at.
| Feature | LabelGrid | FUGA |
|---|---|---|
| What the company sells | Three products on one backend: self-serve distribution for labels and artists, Imprint the white-label portal, and Engine the API — all of it distribution infrastructure | Seven service areas, from digital distribution to physical, marketing and audio-visual |
| What the published material tells you it costs | Every distribution plan and API tier is priced on labelgrid.com, including the starting prices for Custom Distribution and the API tiers; Imprint and custom deals are scoped at onboarding, like theirs | Their 27 distinct captured pages, read 2026-09-23, carry no price or percentage; every commercial route is a conversation |
| How you get to the API | Every API tier price is published on the pricing page, so a developer can size and buy a tier without a sales call; credentials come with the plan, and the sandbox opens once an API plan is active | API access enabled per account; access obtained through business development |
| White-label portal | Imprint: the customer's own brand on their own domain, every end customer in its own workspace, priced at onboarding rather than published | Custom-branded distribution platform for their clients |
| Account structure | A reseller plus end-customer workspaces of identical capability, each with its own logins. Labels per plan: Solo 1, Basic 3, Pro 5, Custom Distribution 50; on the API tiers the limit counts end-customer portals — 5 Starter, 25 Growth, 100 Scale, unlimited on Custom API | Primary account plus subaccounts; API credentials live at the primary account |
| Using your own DSP deals | SOBO on Custom Distribution and the API tiers: the customer delivers on their own direct DSP deals or their own Merlin membership, with LabelGrid as infrastructure only. Solo, Basic and Pro have no SOBO route | Their material distinguishes deliveries over FUGA’s DSP deals from other setups |
| Statements and splits | Statements, payouts and transparency in the platform, with automated royalty splits from Basic up and on every API tier | Royalty statements in-platform; effective per-stream rates derived from them |
| How catalogue gets in | The LabelGrid platform on every distribution plan, and the Engine REST API on the four API tiers (Starter, Growth, Scale and Custom API); DDEX ERN import (3.8.2, 4.3.0, 4.3.1, 4.3.2), one-time or a continuous SFTP or S3 feed, on the API plans and Custom Distribution, switched on by support and carrying a one-time setup fee | Ingestion via UI, XML/DDEX, REST API and a self-service metadata tool |
| Content standards and release review | Every release is manually reviewed for quality, metadata and rights before distribution, on every distribution plan and every API tier, at no extra cost, unless the account distributes only through its own direct deals | Group-wide compliance standards across FUGA and its sibling brands |
Each of the 9 FUGA values above is sourced from their own published pages, read 2026-09-23: fuga.com/downtown-music-content-policy/, support.fuga.com/hc/en-us/articles/23178129739284-Start-Here-Must-read-Articles-for-FUGA-Onboarding, support.fuga.com/hc/en-us/articles/28485420930324-FUGA-Webhooks-User-Guide, support.fuga.com/hc/en-us/articles/36909320032404-About-FUGA-Service-Offering, support.fuga.com/hc/en-us/articles/50684825679252-Managing-your-FUGA-API-credentials, support.fuga.com/hc/en-us/articles/8294717973268-DSP-Payout-Rates-How-Per-Stream-Amounts-Are-Calculated. Dimensions we could not source from one of their primary pages are omitted rather than guessed.
HOW AN ACCOUNT IS SHAPED
Two ways to shape a distributor account
Their help centre documents a Primary Account with subaccounts beneath it. The API credentials tab “is visible when” the account “is a Primary Account. Subaccounts do not see the tab”, and “Subaccounts cannot create their own API credentials”. That is a coherent shape for an operator who wants credentials held in one place.
LabelGrid composes end-customer workspaces rather than inheriting them down a tree. Each one is a full workspace of identical capability with its own logins, created by the reseller, and the ceiling is published per plan: one label on Solo, three on Basic, five on Pro and fifty on Custom Distribution. On the API tiers the meter changes to end-customer portals rather than your own labels, at five on Starter API, twenty-five on Growth API, one hundred on Scale API and unlimited on Custom API. Those are two different meters, and it is worth reading which one you are sizing before you pick a tier.
The honest limit on our side: a B2B account here is also a conversation. API and third-party distribution require onboarding screening and KYC/KYB, Imprint is scoped at onboarding, and custom-deal numbers stay between the two parties. What you can read first is the ladder and the documentation.
YOUR CATALOGUE, YOUR SITE
The same API behind every tool we ship
Our WordPress plugin syncs releases, artists and download gates into your own site every six hours, and it is available to every account at no extra cost. The open-source MCP server on npm and the companion CLI run on that same public API, on an API plan, so an agent and the dashboard read the same catalogue.
FOR LABELS
Running your own catalogue on a published plan
Every distribution plan and every API tier is priced on the pricing page, and a self-serve plan starts with a seven-day free trial. What the plan carries is published with it: Dolby Atmos and hi-res masters delivered at no extra charge on every distribution plan and every API tier; ISRC and UPC codes at no extra cost and yours to keep; YouTube Content ID registration on all distribution plans; and automated royalty splits from Basic up and on every API tier.
On the money path, you keep 85% of standard-DSP royalties on Solo and Basic and 90% on Pro. On Custom Distribution and the API tiers you keep 95% of what you earn through LabelGrid’s own standard-DSP deals and 100% of what you earn on your own direct DSP deals or your own Merlin membership, with LabelGrid as infrastructure only. Content ID and UGC revenue carries a 20% fee on revenue earned through LabelGrid’s deals. LabelGrid charges nothing of its own to issue a payout, and statements run monthly in the platform through royalty accounting.
Every release on a distribution plan or an API tier is read by a person for quality, metadata and rights before it goes out, unless the account distributes only through its own direct deals, and that review is included rather than sold as an add-on.
FOR WHITE-LABEL OPERATORS
Two white-label products, two ways to buy
Both companies sell a portal under your own brand, so the question is not whether one exists. It is how the account beneath it is shaped, and what either of us will tell you about the price before you talk to someone.
Our model costs you something too: composing a workspace per end customer is more structure to run than a single account with a view inside it, and it suits an operator with customers of their own rather than a label with one catalogue. If you want the portal alongside physical, marketing and neighbouring rights, FUGA publish all of that on their own pages. What we publish is the price of each distribution product, on the pricing page.
FOR API BUILDERS
What you can read before you sign
Engine, our distribution API puts the price of Starter API, Growth API and Scale API on the pricing page, with a starting price for Custom API, so you can size a build before you speak to anyone. The sandbox is the honest exception: LabelGrid enables it as part of the API upgrade, so it opens once an active paid plan is in place rather than during evaluation.
Catalogue moves over the platform on every distribution plan, over the Engine REST API on the four API tiers, and over DDEX ERN 3.8.2, 4.3.0, 4.3.1 and 4.3.2, where the direction is the thing to read before you plan a migration. We deliver over those four ERN versions on every plan. Import, as a one-time catalogue load or a continuous feed over SFTP or S3, runs on the API plans and on Custom Distribution, is not available on Solo, Basic or Pro, needs support to switch on, and carries a one-time setup fee wherever it is enabled.
Own the meters before they own you. Each standard API tier carries a track limit, a portal count and a monthly royalty processing cap of $35k, $115k or $350k, with Custom API’s cap set in the deal. Sustained excess above that cap has no overage fee attached, and it starts a tier-upgrade conversation instead. Each standard tier can add one pack of extra label portals through support, fixed at five on Starter, ten on Growth and twenty-five on Scale, and past one pack the answer is the next tier. Our MCP server is MIT-licensed on npm and the public MCP registry, with a CLI on the same API.
WHERE THEY WIN
Where FUGA is the better choice
Three places where FUGA is the better answer, taken from their own pages.
We keep this section in every comparison we publish; a comparison you cannot trust is worth nothing.
WHICH ONE
Choosing between the two
Choose FUGA if you want the recording side and everything around it from one supplier: vinyl and CD manufacture through retail, a marketing team pitching frontline and catalogue, and neighbouring rights collection, with a group offering publishing and artist services behind them. Choose them if a setup scoped in conversation is how you prefer to buy, and if that reach matters to you more than reading a price on a web page.
Choose LabelGrid if distribution infrastructure is the thing you are actually buying, and if you would rather size the plan yourself from published numbers, price an API tier the same afternoon, and put every end customer in a workspace of their own. Neither answer is a criticism of the other. They are two companies sold to buyers who want different amounts of the music business under one contract.
BEFORE YOU SIGN
Seven questions worth asking anyone
Ask these of FUGA, of LabelGrid and of anyone else on your shortlist. They are the questions whose answers change the bill or the migration, and every one of them is answered somewhere on our own site.
Frequently asked questions
See what it costs before you call us
Every distribution plan and every API tier is priced on the pricing page, and Imprint is quoted at onboarding. Each FUGA value in the table above comes from one of the pages linked beneath it, read on 23 September 2026. If any of it is wrong or out of date, tell us and we will fix it.